Target | 20 Years of Design For All
Brand Campaign

Target’s 20 Years of Design for All is going all-in to celebrate this Brand cultural moment & pioneering the idea of bringing great design to mass retail. We created a bold brand, identity and design system that brought together 20 iconic Designers and brands in celebration of this moment.

Brand & Identity, Packaging
Campaign
Store Experience
Site Experience & Look Book
Event

Agency: Target Creative, Chandelier Creative
Client: Target
CCO: Todd Waterbury
VP Creative: Scott Swartz
Creative Director: Beth Lowry
Creative Collaborations: Laura Cashill, Gigi Guerra,
Noria Morales, Eungie Cha
ACD: Ariel Carter, Jill Pederson
Designers: Jeffrey Iacoboni, Anthony Lane
Copywriter: Cari Kidd
Production Designer: Helena Schraff

20 Years of Design for All | Brand, Identity & Packaging

20 Years of Design for All | Brand, Identity & Packaging

20 Years of Design for All | Brand, Identity & Packaging

20 Years of Design for All | Look Book

20 Years of Design for All | Gatefold Print Ad
Designer Spotlight: Issac Mizrahi, Bobby Berk, Jason Wu, Stephen Burrows, Anna Sui

20 Years of Design for All | Website Experience

20 Years of Design for All | Store Experience

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Target x Rizzoli | Book

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Christian Robinson x Target