Sergio Hudson, Kika Vargas, La Ligne x Target | Design Collaboration

In celebration of Autumn style & layering, Target is collaborating with three distinct and respected designers, each known for a bold creative vision. From Kika Vargas’s dreamy mixtures of form and flow, print and pattern to Sergio Hudson’s immaculate tailoring and jewel-tone hues to La Ligne’s iconic stripe as the ultimate muse. Target is launching this amazing, limited-time-only collection for the destination for bold looks, elevated style and versatility this season

-Brand & Identity, Packaging
-Campaign
-Store Experience
-Site Experience & Look Book

Agency: Mythology, Knock
Client: Target
CCO: Todd Waterbury
VP Creative: Scott Swartz
Sr Creative Director: Beth Lowry
ACD: Sheilla Sajady
Sr. AD: Emily Reile
Creative Collaborations: Holly Cline, Gigi Guerra

Sergio Hudson, Kika Vargas, La Ligne x Target | Campaign TV Spot :15

Sergio Hudson x Target | Campaign TV Spot :15

Kika Vargas x Target | Campaign TV Spot :15

La Ligne x Target | Campaign TV Spot :15

Sergio Hudson, Kika Vargas, La Ligne x Target |
Identity & Packaging

Sergio Hudson, Kika Vargas, La Ligne x Target |
PR Announcement

Kika Vargas x Target | Look Book

Sergio Hudson x Target | Look Book

La Ligne x Target | Look Book

Sergio Hudson, Kika Vargas, La Ligne x Target | Look Book | Versatility Pieces

Sergio Hudson, Kika Vargas, La Ligne x Target|
Store Experience

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